Eyefuel PR Blog
Free knowledge from our Experts

PR & Marketing: What’s The Difference?
When you look at the roles performed by PR and marketing, you find it difficult to pinpoint the differences between them. The advent of social media has even made it more complicated to differentiate between every organization's two essential departments. The...

Influencer PR: How to Use Influencers for PR
The importance of Influencer PR to your campaign objective is limitless. When done right, influencer marketing can help you build brand trust, reach a larger audience and sway purchase decisions. Hence, the importance of knowing how to use influencers for your PR...

Why Using Influencer Marketing in Your PR Strategy is Essential
From inception, the power of word-of-mouth publicity has proven to be the most effective. Thanks to the increased desire for trust-worthy products by target audiences, the demand for this approach has never been higher. This demand pushes the importance of an...

What’s the secret to getting Verified on Instagram?
Instagram Verification is the hallmark of any public figure. We're all used to seeing a blue checkmark on an account. It helps us find the authentic accounts of the celebrities and public figures we desire to follow. People come to us wondering, "How do I get Verified...

Top 15 Best PR Examples to Inspire You
Are you searching for ideas or examples for your next PR campaign? Practical public relations examples can help give your business or brand the coverage you so desire. Information Outlets crave captivating their readers with juicy stories that would make great...

Top 10 Best PR Strategies to Inspire Your Next Campaign
It's a known fact that public relations help organizations or businesses build and maintain a positive image in the public space. However, this communication area has become redundant thanks to the increased adoption of new communication channels like social media....

PR Plan: Create a Public Relations Plan in 6 Easy Steps
Media and communication have seen profound changes and improvements, thanks to advances in social media engagement. Plus, add that to the increased audience's demand for trust and authenticity; it is evident that PR has to...

How to Create a PR Campaign That Actually Converts
Creating the right PR Campaign is essential to any brand looking to boost awareness and customer relationships. Well planned PR campaigns also results in more revenue for your business. Thus, the importance of knowing how to create a PR campaign is vital. A firm or...

Ultimate Guide to PR For Small Business & Startups
According to S. H. Simmons, “If a young man tells his date how handsome, smart and successful he is – that’s advertising. If the young man tells his date she’s intelligent, looks lovely, and is a great conversationalist, he is saying the right things to the right...

10 Reasons Why PR Is Vital For Small Businesses
There are several reasons why PR is important for your small business. Proper PR for small businesses is essential to your success. In our previous article, we explained some of the best Public Relations tactics for small businesses. You should check it out and adopt...